Privacy Policy

At Sell Jewelry London, we hold the privacy and confidentiality of our clients in the highest regard. This policy details how we collect, store, and protect your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018.

Information We Collect

When you request an online appraisal or schedule an appointment, we collect information including your name, contact phone number, email address, and descriptive details of the items submitted for valuation.

How We Use Your Data

To evaluate your items and formulate accurate preliminary valuation quotes.
To coordinate confidential salon appointments or discreet home visits.
To fulfill UK statutory anti-money laundering documentation requirements.

Confidentiality Guarantee

We never sell, rent, or distribute your personal details to any third-party marketing companies. All client communications and appraisal archives are encrypted and stored in secure facilities.